The independent read before a major decision.
PH Capital Advisory provides independent strategic reviews for founder led companies, before major capital, growth, governance, ownership, succession, transaction, and exit decisions.
The problem
Most founder led companies do not have a capital problem. They have a decision problem.
The largest decisions a founder faces are rarely tested by anyone without a stake in the answer. Advisers act on the transaction. Investors want the round to close. Boards carry their own history. The assumptions underneath the decision go unexamined, and the decision is made on them regardless.
An independent review tests those assumptions before the decision is taken, not after it has played out.
The decisions that bring founders here.
Most founders turn these over internally for months before anyone challenges the assumptions underneath them.
If one of these is in front of you, the first step is not capital, and not a transaction. It is an independent read on whether the decision itself is the right one.
The primary engagement
Strategic Options Review
The independent review before a major decision.
A senior, independent assessment of the decision in front of you. The business is taken apart, the assumptions are tested, and the real options are set out plainly, with a clear recommendation on the one most worth pursuing.
Not a workshop. Not a framework to complete yourself. A considered judgment, delivered by someone who holds no position in the outcome.
Every other voice in the room has a position. The independent read does not. That is the point of it.
Who this is for
Founder led companies at a turning point.
Founders, boards, shareholders, chairs, chief executives, and managing directors of founder led private companies facing a decision that will shape the next chapter of the business.
Companies large enough that the decision carries real consequence, and independent enough that there is no in house team to turn to.
Some decisions point to a larger piece of work.
A Strategic Options Review stands on its own. Capital raising is one possible outcome of a review. It is not the entry point.
Exit and Transaction Readiness
Preparing the business, and the founder, for sale or succession before going to market.
→Capital Readiness
Establishing whether the business is ready to raise, and on what terms, before any approach to investors.
→Capital Raising Support
Structured support through a raise, where the decision to raise is already sound.
→Governance and Shareholder Alignment
Resolving governance and ownership tension before it constrains the next decision.
→Ongoing Strategic Advisory
A continued independent counsel through the decisions that follow.
→About
Senior led, and deliberately limited.
PH Capital Advisory is led by Peter Howell, an independent capital and strategy advisor based in Tauranga, New Zealand. Engagements are senior led throughout, and the number taken on at any time is deliberately small, so that each receives the judgment it was sought for.
Contact
Start with a confidential conversation.
If you are facing one of these decisions in the next twelve months, the first conversation is direct and confidential. Tell me what you are weighing, and I will tell you plainly whether a strategic review is the right next step.